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طراحی مدل هویت دیجیتال سبز بر پایه توسعه نوآوری فناورانه | ||
| مطالعات مدیریت توسعه سبز | ||
| مقاله 13، دوره 4، شماره 3 - شماره پیاپی 9، مهر 1404 | ||
| نوع مقاله: مقاله پژوهشی | ||
| شناسه دیجیتال (DOI): 10.22077/jgdms.2025.8345.1212 | ||
| نویسندگان | ||
| معصومه پورباقر* 1؛ سعید آقاسی2 | ||
| 1دانشجوی کارشناسی ارشد، مدیریت بازرگانی، بازاریابی،پویندگان، چالوس، ایران | ||
| 2استادیار گروه مدیریت،واحد دهاقان ، دانشگاه آزاد اسلامی ،دهاقان،ایران | ||
| چکیده | ||
| هویت دیجیتال سبز شامل ادغام سیستمهای شناسایی دیجیتال با شیوههای پایدار زیستمحیطی است. این مفهوم در حال افزایش است زیرا سازمانها بهدنبال استفاده از فناوری برای ترویج ابتکارات سبز ضمن اطمینان از تأیید هویت ایمن و کارآمد هستند. هدف از پژوهش حاضر طراحی مدل هویت دیجیتال سبز مبتنی بر توسعه نوآوری فناورانه است. پژوهش به لحاظ هدف کاربردی و به لحاظ روش پیمایشی است. نوع پژوهش فرا تحلیل و از شاخه تحقیقات کیفی میباشد. جامعه آماری تحقیق حاضر شامل پایان نامههای مقطع کارشناسیارشد و دکترای دانشگاههای دولتی و آزاد اسلامی مابین سالهای 1388 تا 1400 در حوزهی دیجیتال سبز میباشد. همچنین، پژوهشهایی که در مجلات علمی پژوهشی و علمی ترویجی معتبر که در سالهای 1388 تا 1400 چاپ شده و موضوع آنها مربوط به دیجیتال سبز میباشد، نیز بهعنوان جامعه این پژوهش در نظر گرفته شدهاست. از کتبی که مابین سالهای 1388 تا 1400 در حوزه دیجیتال چاپ شده هم برای انجام این پژوهش استفاده گردید. حجم جامعه در این پژوهش 100 مقاله علمی، 4 پایان نامه و 4 کتاب در دیجیتال سبز و فناوری نوآورانه بود. تحلیل با استفاده از فراتحلیل انجام شدهاست. نتایج پژوهش نشان داد 5 بعد اصلی استخراج شده مدل هویت دیجیتال سبز، شامل پایداری زیستمحیطی، استفاده از منابع انرژی پاک، کاهش پرتاب زباله الکترونیکی، توسعه فناوریهای سبز، ارتقای آگاهی و آموزش میباشد. این مقاله بر اساس یافتهها، پلتفرمهای شفافیت زنجیره تأمین، توسعه نرمافزارهای موبایل برای آگاهیبخشی، طراحی و تولید محصولات هوشمند و تحلیل دادههای زیستمحیطی مبتنی بر هوشمصنوعی را برای صنایع پیشنهاد کرده است. | ||
| کلیدواژهها | ||
| نوآوری سبز؛ دیجیتال سبز؛ نوآوری فناورانه | ||
| مراجع | ||
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آمار تعداد مشاهده مقاله: 294 تعداد دریافت فایل اصل مقاله: 93 |
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